Media – Photography & Videography
Creating hiqh quality databases of photos and videos for restaurants
Restaurant owners can significantly improve the chance of bookings via high quality images and videos. Professional media on average improves CTR’s (click through rates) by over 40%.
Photo & Video Importance: Visual marketing is on a consistent upward trajectory. Recent studies showed that if you add pictures to your content then you stand to get 94% more views than without.
Social Media: The past 24 months have seen reels explode on social. These are essential to any restaurant looking to generate serious traction. As a restaurant, there are numerous creative angles to explore when creating a social media strategy.
Repurpose footage: The photography and videography captured by Appetite Online will be cropped and edited. It can then be used across social, website, newsletters and marketing collateral.
High quality photos and videos will increase click throughs and in turn bookings. The importance of high quality content can not be underestimated. Restaurants that showcase low quality imagerys are on average 65% less likely to receive bookings. Generating photos and videos on a regular basis allows for regular cross platform promotion.
What does our Media Service include?
Weekly, monthly or bi monthly visits to generate high quality photos and videos
Content to be utilised for social, paid social, website and newsletters
Seasonal and festive images and videos to be taken in advance so relevant media is available at the right times
Media to be repurposed for various channels including videos and reels for social
Regular upkeep of website with new imagery and videos as and when needed
All media to be shared with the restaurant who has full access and use of the photos and videos
Why appetite?
Over the last 15 years, we have proven to be experts in driving new leads specifically for restaurants. While many companies offer services to every industry, we have a sole focus on restaurants. We know the foody industry inside out.
Our team has been integral in supporting more than 85 restaurants in the past 15 years. The secret to our success is keeping up to date with new trends, techniques and technology. We’re at the forefront of the industry and consistently drive new bookings whilst retaining current customers. Find out more about our lead generation support.
